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SDCC 2017: "The LAIKA Experience" is coming to San Diego Comic-Con

When it comes to stop-motion animation, no one in Hollywood is doing it better these days than LAIKA. They are the Oscar-winning studio behind films like CoralineParaNormanThe Boxtrolls, and last year's Kubo and the Two Strings. The studio will be bringing their pop-up exhibit, "The LAIKA Experience" to San Diego's Gaslamp Quarter for Comic-Con where fans can see props, puppets, monsters, and sets from LAIKA’s award-winning films as well as fan art, a photo/GIF booth with LAIKA characters, daily drawings for a pair of Nike’s LAIKA-themed shoes designed by Tinker Hatfield, social media activations, LAIKA merchandise offered for sale (including a new limited edition Coraline doll and display case), giveaways, and more.

The exhibit will run from Friday, July 14th to Sunday, July 23rd, at 520 Fifth Avenue in San Diego, and best of all admission will be free for everyone!

Planned events during the exhibit include:

Sunday, July 16:

  • Watch for LAIKA walkaround costumed characters at the LAIKA Photo Booth inside the gates of Balboa Park during the PRIDE Festival. Pose for a photo with ParaNorman’s “Mitch Babcock,” the first gay character ever featured in an animated film. Customized LAIKA headbands will be distributed.
  • LAIKA will host 25 BAFTA LA students at the Giants/Padres game in Petco Park on Sunday, July 16.

Friday, July 21:

  • 2-3pm: LAIKA President & CEO Travis Knight (director of Kubo and the Two Strings) will be joined by New York Times bestselling author Tony DiTerlizzi (The Spiderwick Chronicles; Star Wars: Luke Skywalker, Jedi Knight) for a Facebook Live tour of The LAIKA Experience. Travis will share LAIKA’s unique creative process with Tony as they take FB guests on a virtual tour of the pop up exhibit.
  • 3-4:30pm: Travis Knight autograph session. (For merchandise purchased at The LAIKA Experience.)

"LAIKA’s films are a unique fusion of art, craft, science, and technology, commingling cinema’s history with the future of film. But our techniques are often shrouded in mystery,” says President & CEO Travis Knight. “The LAIKA Experience offers a rare opportunity to peel back the curtain, giving fans an immersive, up-close look at our process, characters, worlds, and dreams made manifest."

“At LAIKA we’re thrilled to take our ‘act on the road’,” says Brad Wald, CFO and Senior Vice President of Business Operations. “Past LAIKA exhibits at Universal Studios and the Japanese American Museum have been fan favorites and proved very successful in launching our new consumer products initiative, leading us to bring several ‘exclusive’ items with us to San Diego. All of these exhibits, including a major eight-month long retrospective at the Portland Art Museum starting this October, are a direct response to our global fans clamoring to see more LAIKA in the marketplace. We’re thrilled to bring LAIKA directly to them where they can connect with the studio in a more intimate way.”

"The LAIKA Experience" will run for the following hours of operation:

  • Friday, July 14: 2 PM to 10PM
  • Saturday, July 15: 11AM to 10 PM
  • Sunday, July 16: 11:00 AM to 7:00 PM
  • Monday -Tuesday, July 17-18: 10:00 AM to 6:00 PM
  • Wednesday, July 19: 10:00 AM to 7:00 PM
  • Thursday, July 20: 11:00 AM to 11 PM
  • Friday, July 21: 11:00 AM to 11:00 PM
  • Saturday, July 22: 11:00 AM to 11:00 PM
  • Sunday, July 23: 10:00 AM-6:00 PM

Matt Rodriguez
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