This Time Now

The Vantage has an interesting tale that has become common these days in our technological age. The two singer/songwriters of the band (James Mason and Jackson Wise) had once been in a band together, but the band broke up, and then they moved thousands of miles apart, keeping in touch via computer. When they had the material they began to collaborate and eventually found enough ground to come back together under the guidance of producer Rob Freeman to record their efforts.

 

The duo have since enjoyed some moderate success and have since begun recording their full length debut. This Time Now is the reissued/renamed Summer EP that got them started. 

 

This Time Now is a slice of pop radio entertainment that is peppered with influence like John Mayer, Coldplay, Jason Mraz, and so much more, but at its core a collection of songs that has its own personality. 

 

You can tell that the album was written from the perspective of two writers with their own ideas. At times the album feels like a sample demo but it manages to keep that continuity of pop radio feel good, love story, heartbreak formula at its center. For what it is, a fantastically produced sounding album with all the bells and whistles of pop music, you can’t help but enjoy it and get caught up in its infectious nature. Will it stand the test of time? Probably not, but it certainly isn’t going to be a waste of your time to give it a few spins.